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We have access to thousands of accounts spending billions of dollars on PPC advertising, and over the years consistently found that small to medium-size businesses struggled to manage their accounts in a way that was cost effective and earned them the best results. Three streams offer lessons for beginning to advanced users, with additional modules for social advertising. If you enjoyed this story, please recommend and share to help others find it! Feel free to leave a comment below. 3. Coursera’s Digital Marketing Specialization TRY FREE PROGRAMS ADD TO CART ADD TO CART Advanced Diploma in Digital Marketing Why Your Friend with a Creative Job Isn’t the Village Idiot In the first course (LSM521) you reviewed "The Four P's of Marketing." In this sixth course in eCornell's Marketing Strategy certificate program, you dive deeper into the "Forgotten P" Place. A practical hands-on course which will teach you all the basics of Google Adwords and more.

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